Each month, we share the key performance indicators of the Yachting Address platform. Our goal: to provide transparency to our users, partners, and future clients while showcasing the platform’s dynamic growth across Europe.
April in Numbers
- 30,000 active users on the platform
- 17,000 visits from organic search
- 7,400 visits from direct search (brand awareness)
- 12,278 boats currently listed
- 38,147 brochure downloads
- 150 inquiries sent via email
- 250 phone calls generated from listings
Organic Traffic: Our Strength
SEO remains at the heart of our strategy. The 17,000 users who found Yachting Address through Google and other search engines represent a strong and sustainable traffic source. This proves the effectiveness of our content optimization strategy and indexing quality.
Brochure Downloads on the Rise
With over 38,000 brochures downloaded in just one month, our platform confirms its role as a key resource for users looking for detailed and credible information about available yachts.
This action is an excellent indicator of buying intent or serious interest in one or more boats.
Direct Leads: 400 Qualified Contacts
In total, Yachting Address generated 400 qualified leads in April:
- 150 via direct email inquiries
- 250 via phone calls
These leads are automatically forwarded to our partner brokers. The result: immediate visibility and opportunities for conversion.
Over 12,000 Boats Online
Our catalogue continues to grow. In April 2025, more than 12,278 yachts were listed on the platform.
This wide offering ensures our users have access to an extensive selection and our partners enjoy maximized exposure.
Continuous Improvement
We listen to our community and constantly evolve the platform. Recent improvements include:
- Faster and more intuitive user interface
- Better categorization of boats
- Improved SEO visibility for listings
- New alert and matching systems for buyers
Join the Yachting Address Ecosystem
Are you a yacht broker, dealer, or professional? Join the Yachting Address network today. Take advantage of our organic traffic and reach a qualified and international audience.
Want to know more about our statistics or the performance of your listings? Contact our team today.
Stay tuned for the next monthly report in early June!
